Alt tags
[oc_spacer height=”10″] What is an alt tag? [oc_spacer height=”10″] An alt tag or “alt attribute” is an HTML attribute applied to an image tag that describes the function of an image on a page. Applying images to an alt tag such as a product photo can positively impact an eCommerce store’s search engine rankings. What

favicon

What is a favicon? [oc_spacer height=”10″] A favicon (pronounced “fave-icon”) is a small iconic image that represents a website in web browsers. If you take a look at the address bar of your browser right now, I’m sure you’ll see several favicons. Well-designed ones are styled to feature a logo, the first letter of the

Writing the perfect meta description [oc_spacer height=”10″] If you have already audited your website and have walked here to understand how meta-description works, I’m here to help remove that confusion. This article will cover everything you need to know about the basics of meta- descriptions and what makes a perfect one. You’ll also learn why

Use Heading Tags (H1) To Improve Your Google Rankings

What are heading tags (H1)? [oc_spacer height=”10″] Have you ever wondered what heading tags (H1) are? If you’ve thought about either of these questions, this article is meant to teach you all about using the h1 tag to improve your onsite SEO. Heading tags (H1) are pieces of HTML code that allow you to make

  Defining title tags rightly is very crucial for your business. The title tags in SEO are the title of your document to your most important types of readers; people and robots. The page title is used by search engine algorithms to decide the order when listing pages in search results. Title tags are shown

  Use your website to grow in Ghana Many website owners don’t give their websites the needed care, and so they get astonished when things get bad. Rebuilding your website can be costly but this can be avoided by having simple tools to regularly check on your site. This will ensure that your website is

Companies providing email marketing services in Ghana

Email marketing Email marketing is the oldest form of online marketing. It is the most direct and effective way of connecting with your leads, nurturing them and turning them into customers. Most digital marketers use email marketing to advertise special deals, highlight content or promote an event. Email marketing is one of the most popular

What is Digital Marketing?     Digital marketing, also known as online marketing or internet advertising is a big deal these days. Internet usage has doubled over the past decade. This shift has massively affected how people purchase products, services and interact with businesses. So, what is digital marketing? It is simply the use of

Creating compelling content on social media for businesses in Ghana

8 SIMPLE AND FREE TO USE SEO SOFTWARE TO INSTANTLY ENHANCE YOUR BUSINESS IN 2021 SEO is a vital skill to enhance your business online in 2021. You may not grow or get any product sales without the SEO software and the technical know-how. Using SEO software is therefore highly imperative while creating your business

SEO, what does it really mean? SEO is a vital tool for digital marketing but what exactly is it? Is SEO useful for businesses? SEO simply means Search Engine Optimization. It consists of multiple strategies, which have the end goal of improving your website’s position in search engines. This is why it’s called “search engine