The Top Hopes and Fears of Would-Be Small Business Owners

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Gaining greater independence is the top reason people say they would start a small business, according to recent research from Paychex. The report was based on data from a survey of 1,000 would-be small business owners in the US. Some 78% of respondents say they would start a small business in hopes of becoming more independent; 64% say they would start a small business because they think they would love it. Just 53% of would-be entrepreneurs say making a lot of money would be one of their top motivations for starting a small business. Some 82% of respondents say their biggest fear in starting a small business is that it would fail; 68% are worried that their business would not make much money. Source: marketingprofs.com