LET YOUR CUSTOMERS DO THE MARKETING FOR YOU!
Friday, 15 November 2024
by Sonia Agbenyega
Let’s be real: traditional ads just don’t hit like they used to. We scroll past them, skip them, maybe even roll our eyes. But you know what we don’t skip? Content shared by real people. And that’s where User-Generated Content (UGC) shines. UGC is like word-of-mouth for the digital age. Think of it as
- Published in Marketing in the new age
How to build a strong brand identity!
Thursday, 08 August 2024
by Sonia Agbenyega
A crucial first step towards success is creating a brand identity that aligns with the principles and features of the business and its offering. Ideally, every aspect of a company’s branding contributes to a single, overarching message. The following nine actions will assist you in creating a strong brand identity: 1. Conduct research Begin
- Published in Marketing in the new age