Digital Marketing for Ghanaian Businesses.
Why it is the Key to Growing Small Businesses. I hope you already know using digital marketing can give (SMEs) the boost they need to shine in today’s fast-paced world! A recent study right here in Ghana shows that businesses using digital tools are more likely to grow , and keep growing…. Now here’s
10 Marketing Secrets to Outsmart Your Competition
Every day, brands fight for attention online. Some stay ahead effortlessly, while others get left behind. The difference? Strategy. Smart businesses know tricks that aren’t often shared publicly. But today, we’re pulling back the curtain. From SEO to branding, here are 10 digital marketing secrets your competitors don’t want you to know, but we’re spilling
Which Platform Gives Better ROI? Tiktok or Instagram?
“Should I invest more in TikTok or Instagram?”The truth is, both platforms have power, but the real winner for ROI (Return on Investment) depends on your goals, content style, and audience. Let’s break it down. TikTok and Instagram are two of the biggest names in the industry of social media marketing. Their audiences, strengths, and
The future of e-commerce
Since the web first ushered in a new era of e-commerce, marketplaces, payment services, and massive scaling of shipping and distribution networks have made e-commerce successful. This reading considers how e-commerce might change over the next decade. Future trends for e-commerce No one can say for sure which innovations today will be used tomorrow. However,
- Published in Digital Learning, Digital Marketing
Advantages and challenges of digital marketing over traditional marketing
Traditional marketing is marketing that isn’t online. Marketers reach potential customers through printed media, television, radio, direct mail, phone calls, or billboards. Digital marketing is marketing that is exclusively online. Digital marketers focus on potential customers who engage with online content, including search engine results, email, video, blogs, or social media. This reading describes the
- Published in Digital Learning, Digital Marketing, Traditional marketing
Email Marketing, A Must Use Digital Marketing Strategy To Help Boost Sales In Your Business
Email marketing Email marketing is the oldest form of online marketing. It is the most direct and effective way of connecting with your leads, nurturing them and turning them into customers. Most digital marketers use email marketing to advertise special deals, highlight content or promote an event. Email marketing is one of the most popular
Grow Your Business In 2021 With Social Media Marketing
What Is Social Media Marketing? Social media marketing first started with publishing where businesses were sharing their content on social media to generate traffic to their websites and, hopefully, increase sales. But social media has matured far beyond being just a place to share content. These days, businesses use social media in a myriad
- Published in Digital Learning, Digital Marketing, Social learning, Social Media Marketing
Digital Marketing, What Your Business Must Know
What is Digital Marketing? Digital marketing, also known as online marketing or internet advertising is a big deal these days. Internet usage has doubled over the past decade. This shift has massively affected how people purchase products, services and interact with businesses. So, what is digital marketing? It is simply the use of
eCommerce in Ghana, Best Practices To Standout And Boost Sales
- Published in Business startup, Digital Learning, eCommerce, Website designing
What is The SERP full Form?
SERP full form is Search Engine Result page in which web crawler gives arrangements of results that we looked for an inquiry. When we looked they give you the Web pages, titles, Descriptions, URL(Uniform Resource Locator) and a lot more things with respect to the watchwords that we sought. Each SERP is one of a
- Published in Digital Learning, Search Engine Optimisation, Social learning
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