Favicon: Small But Mighty For Brand Awareness
What is a favicon? [oc_spacer height=”10″] A favicon (pronounced “fave-icon”) is a small iconic image that represents a website in web browsers. If you take a look at the address bar of your browser right now, I’m sure you’ll see several favicons. Well-designed ones are styled to feature a logo, the first letter of the
- Published in Marketing in the new age
Defining Title Tags Rightly To Appear In Search Results
Defining title tags rightly is very crucial for your business. The title tags in SEO are the title of your document to your most important types of readers; people and robots. The page title is used by search engine algorithms to decide the order when listing pages in search results. Title tags are shown
- Published in Marketing in the new age
SEO and its relevance in business digital marketing
SEO, what does it really mean? SEO is a vital tool for digital marketing but what exactly is it? Is SEO useful for businesses? SEO simply means Search Engine Optimization. It consists of multiple strategies, which have the end goal of improving your website’s position in search engines. This is why it’s called “search engine
- Published in Marketing in the new age, Search Engine Optimisation







